Elevator Shoes for Gen Z: TikTok's Influence on Height Fashion

May 25, 2025

"Over 78% of Gen Z consumers say social media directly influences their fashion choices."
– Journal of Fashion Marketing and Management

In an ever-shifting digital arena, in which trends appear overnight, it’s on TikTok that Gen Z has established its hub as the ultimate fashion content platform. From micro-trends to total reinventions of style, the app drives a perennial churn of fashion discovery, reinvention and influence. Statement pieces, such as the oversized streetwear, vintage accessories and an eccentric pair of sneakers, have long been popular, but they may have some competition: elevator shoes.

Once reserved for fetishists and other kink aficionados, these shoes are going mainstream (by way of TikTok, as many TikTokers with niche interests often do), and they’re doing so at warp speed, reshaping perceptions and influencing buying behaviour along the way. The days of elevator shoes being a crutch for shorter men seeking a few extra inches in confidence are long gone. Now, they're regarded as an indispensable style effector that is incorporated into the new age style language.

TikTok’s Role in Normalising Elevator Shoes

If anything this once undercover item of apparel — something to be concealed as opposed to flaunt — has become something to which people proudly display to others. For TikTok creators, elevator shoes have become emblematic of self expression — they’re sharing videos documenting life with a height boost and showing others how seamlessly the shoes can be integrated into their daily style.

For influencers, the perception that elevator shoes are only suitable for the insecure or lesser-endowed has been taken apart through GRWM (Get Ready With Me) content videos as well as unboxings and honest reviews. Instead, they are flaunting their styling capabilities, leaving them more covetable than ever.

Hashtags like #HeightBoost, #TallStyle and, yes, #ElevatorShoesChallenge have also helped thrust these shoes into the limelight. Thanks to millions of views on related content, public perception has changed, they say that adding height is no longer about covering up shorter stature — it’s about embracing it.

The Styles Gen Z Loves

With elevator shoes having become a fixture of TikTok-driven fashion, Gen Z has embraced them in a number of style movements. Here is how these stature-enhancing slippers fit as effortlessly with their preferred aesthetics:

Streetwear Core

Gen Z has long been fond of the oversized tee, cargo pant and chunky footwear – so it comes as no surprise that elevator sneakers sit seamlessly within the aesthetic. The little bit of extra height adds that extra something to streetwear silhouettes, for a more thoughtfully-proportioned feel.

Y2K & Platform Influence

It’s no secret that Y2K fashion is developing and chunky soles, high skate shoes, and retro colour palettes have made their way into must-have lists. Elevator shoes fit right in with Gen Z’s nostalgic-meets-techy shopping style, combining old-school vibes with height enhancement technology.

Minimalist Looks

Alternatively for a discreet, understated look, minimalist elevator shoes are characterised for offering clean lines, block colour tones, and polished finishes. They give you a subtle lift without taking away from the clean simplicity of the look, and remind us that height can still look and feel relaxed.

Why Gen Z Won’t Stop Wearing Elevator Shoes: Style, Height & Self-Expression

Whereas previous generations adapted personal style to conform (or not) to fashion norms, Gen Z is positioning personal style as an expression of individuality. Gone are the days when elevator shoes were about elevating insecurities along with the height – they are just another style aid to give better proportions and better presence and above all, confidence.

With social media molding physical self-perception, insignificant details — posture, angle, footwear — quietly affect how we present to the world online. Not just shortening or fattening himself up or tearing himself apart, but trying on looks the way filters or accessories or styling tricks do.

Height boosting no longer is about hiding — it’s about flaunting your own unique look. Gen Z relishes in fashion experimentation, and elevator shoes provide one more tool to curate their wardrobes to perfection.

Influencers Who Made Elevator Shoes Go Viral

Fashion influencers have been instrumental in repositioning elevator shoes as aspirational – more than just another tool for guys who want to appear taller. With the emergence of creators like Men’s Fashion Files and Ryan Caravana, side by side transformations featuring elevator shoes have been able to show just how much difference these small changes in height can make to your style. Their candid appraisal helped to lift stigma, demonstrating that elevator shoes are not a ruse — they’re a fashionable innovation.

Through wearing height-enhancing shoes in OOTDs (outfits of the day) and discussing what to wear them with, influencers have taken elevator shoes closer to the realm of the mainstream.

What Gen Z Will Pay for Elevator Shoes

Although they are typically labeled the frugal generation, Gen Z is mindful with their dollars and spends on what reflects their values — style, authenticity, and sustainability. Despite the cheap low quality made by fast fashion brands, men still prefer the original handmade elevator shoes of dependable brands such as JENNEN Shoes, which guarantee lifelong durability, ethical manufacturing, and walking on air comfort. The price point matters, of course, but so does what the act of buying it means. Gen Z is prepared to spend on pieces that signal their lifestyle, whether that means buying from sustainable brands, looking for longevity from their purchases or supporting brands with a strong sense of identity.

Future-Proof Footwear: How Gen Z Is Shaping Elevator Shoe Innovation

The Zoomers want more from their shoes. They want designs that fit with their values, which includes comfort, versatility and sustainability that should be de rigueur for fashion in the 21st century. This demographic has forced brands to get creative, which has resulted in enhancements in:

• All day wear – lightweight materials throughout to fight fatigue

• Material: Premium leather – ethically sourced

• Style: A delightful style which will make you look pretty, tall, tight and form fitting.

• Fusions and hybrids suitable for casual, professional, and nightlife wear Gen Z is changing fashion, and elevator shoes are emerging as the intersection of the fashionable and the genius.

Impress from head to toe with JENNEN Shoes, we have been a genuine Australian brand since 2007 and we take pride in producing high-quality elevator shoes that stand out from mass-produced imitations. We believe in more than just fashionable shoes. We believe shoes should make a statement, not just about what you wear, but about what you stand for.

We have helped 250,000 men to be taller. When you purchase from JENNEN Shoes, you’re investing in a product that also feels great, because fashion should be empowering, always.

Ready to step up? Check out our newest collection and see if you can find a pair that works perfectly with your vibe and raises your style.


Men's Shoe Size Guide

FOOT LENGTH (MM) EURO SIZE AUS / UK SIZE US SIZE
235 37 4 6.5
240 38 4.5 7
245 39 5.5 7.5
250 40 6 8
255 41 7 8.5
260 42 8 9
265 43 9 10
272 44 9.5 10.5
280 45 10 11
288 46 11 12

Measure the length of your feet in mm, with your heels against a wall. 

For increased accuracy, ask for assistance when measuring. 

If you have broad feet, we recommend selecting one euro size larger than your measurement.

It's common for one foot to be slightly longer than the other. For example, if your results are: right foot (254mm) and left foot (257mm), then we recommend size 42.

If unsure about sizing, we recommend ordering one euro size larger and a set of 1.2cm Ezylift Insoles. These shoe lift insoles can be inserted into your JENNEN Shoes if there is a little extra room inside, or into your regular shoes for extra height and cushioning. 

Women's Shoe Size Guide

FOOT LENGTH (MM) EURO SIZE AUS / US SIZE UK SIZE
212 35 4 2
220 36 5 3
229 37 6 4
237 38 7 5
246 39 8 6
254 40 9 7

Measure the length of your feet in mm, with your heels against a wall. 

For increased accuracy, ask for assistance when measuring. 

If you have broad feet, we recommend selecting one euro size larger than your measurement.

It's common for one foot to be slightly longer than the other. For example, if your results are: right foot (229mm) and left foot (231mm), then we recommend size 38.

If unsure about sizing, we recommend ordering one euro size larger and a set of 1.2cm Ezylift Insoles. These shoe lift insoles can be inserted into your JENNEN Shoes if there is a little extra room inside, or into your regular shoes for extra height and cushioning. 

Size Guide


Measure the length of your feet in mm, with your heels against a wall.

For increased accuracy, ask for assistance when measuring.

If you have broad feet, we recommend selecting one euro size larger than your measurement.

If unsure about sizing, we recommend ordering one euro size larger and a set of 1.2cm Ezylift Insoles. These shoe lift insoles can be inserted into your JENNEN Shoes if there is a little extra room inside, or into your regular shoes for extra height and cushioning.

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